We look at how bookies increase weekly hold. It starts by working with a pay per head sportsbook software service.
Bookies Increase Weekly Hold
If you are serious about making money as a private bookie, then you need to get serious about the tools you use to run and manage your operation.
While there are a number of bookie software providers in today’s marketplace, only the best pay per head sites can help you exceed the financial goals you have set for yourself.
Settling for good or better when it comes to your pay per head bookie software provider only leaves money on the table. Working hand-in-hand with a top-rated PPH service lets you maximize your time and efforts while also maximizing the profit made on the betting action taken in.
HERE IT IS! PPH SPORTSBOOK ADVICE
Understanding the Mechanics of Betting Handle and Hold Percentage
The betting volume your bookie business takes in is referred to as your sports betting handle. This can be measured on a daily, weekly and monthly basis. In order to be profitable as a private bookie agent, you need to maintain a certain betting volume that aligns itself with your set financial goals.
The profit you make on that betting handle is directly related to the hold percentage your business generates. The easiest way to measure your sports betting hold is the difference between the money paid out on winning bets and the money collected on losing bets plus the commission (juice) charged to book those wagers.
Using 10% as the standard juice charge on a sports bet, the ideal hold for your bookie business would be 10% or higher. Your weekly hold can fluctuate quite a bit depending on the outcome of your most heavily bet games. The best way to measure your hold percentage is on a monthly basis.
How the Right Pay Per Head Provider Impacts Handle and Hold
The right pay per head provider can have a major impact on your overall bookie handle and hold in a number of different ways.
The lifeblood of any bookie business is your betting board.
Easy access to sharp betting lines is a necessity.
Unfortunately, not all PPH services can adequately meet this need. The best services employ in-house sports betting experts that work with the best external oddsmaking services in the industry.
The net result is the ability to build out your betting board to meet each of your active customer’s sports betting needs.
The best PPH sites give you the ability to completely level the playing field against the big commercial sportsbooks. Especially when it comes to available sports leagues and betting markets.
Find Your Potential – Bookies Increase Weekly Hold
While you always want each of your customers to bet within their means. You also need to find ways to maximize each one’s betting potential. The weekly per head fee you pay is fixed whether they are betting $50 a week or $5000. Successful bookies increase weekly hold on a regular basis.
The most profitable approach to building both your betting handle and hold on that volume is by maximizing every client. Both without having to necessarily increase your active betting base. This scenario stabilizes the total amount of your weekly pay per head fees. These fees are one of the biggest costs of running your bookie business.
Other efficiencies of scale associated with the best pay per head sites are reliable online sportsbook service with zero downtime. You can also add superior gaming software products to that list along with a high level of professional business support.